How Does Guaranteed Rent Work? What are the Benefits?

With falling demand for rental properties in key cities and mounting job losses and financial insecurity resulting from the epidemic, landlords are becoming increasingly anxious about the possibility of lengthy vacancies and rental arrears. It’s created a surge in interest in guaranteed rent agreements and their apparent benefits. Providers claim to ensure a steady rental revenue and protect landlords from vacancies, arrears, and evictions. But what are these systems exactly, and how do they work? How and at what cost do operators deliver the promised benefits?

The Rent Guarantee

Here are the ins and outs of rent-to-rent arrangements, as well as a benefit analysis for curious landlords.


A rent-to-rent scheme involves a landlord handing over their rental property to a corporation, institution, renting agent, or individual for a set length of time in exchange for a fixed monthly income. The person or organization rents a property from a landlord, manages the tenancy, and sublets it to tenants. The property’s renters have no direct interaction with the landlord, and your go-to agent handles everything.


The lettings agency located in Croydon enters a contract pledging to pay the landlords a defined monthly income in exchange for complete control of the property and its maintenance. They will market the property to attract renters, handle all tenancy administration, handle any property upkeep, ensure the property meets all legal requirements, and handle legal processes if the renters need to be evicted. The agency and the landlord agree on a guaranteed monthly rent lower than the property’s market value. Their ability to produce enough rental money from the property to pay expenses and create a profit is critical to their success.

Local Authorities

Under an arrangement with a local government, the council will become your “tenant.” It plans to use the property to house people who require social housing, such as individuals who are eligible for council leases. Landlords get a guaranteed monthly rental payment, even if the property is vacant, expert property management and frequent inspections, and vacant possession at the end of the lease. Many locations also assign this task to intermediary organizations that work directly with private landlords to manage and maintain their buildings. Landlords are frequently required to provide their compliance documents and ensure that their property meets specific quality criteria before agreeing to a lease with a council. Those that hire a private facilitating agent, on the other hand, will typically have this covered under the terms of service of the managing firm.



Some lettings agencies and guaranteed rent businesses offer commercial rent-to-rent contracts. During the lease period, an agent will frequently promise to handle all areas of property management, maintenance, and compliance, as well as provide additional complimentary services such as interior design and redecorating. The agent acquires ultimate authority over the asset for the agreed-upon duration in exchange for a monthly payment guarantee.